How consumers are getting familiar with biometric technology

Authentication by biometric devices is a trend nowadays. Since it’s a new and convenient technology, customers worldwide are still discovering its simple and secured features which are being deployed everywhere.

• It’s already in our routine

How do you unlock your smartphone? How many times per day?  Pin codes have been replaced by biometric authentication, in which fingerprint and facial scan are taking the lead. The offered convenience impacts directly  the way we interact with devices. For instance a person unlocks her/his smartphone 52 times per day on average, a teenager or millennial, 152 times a day. Beyond the practical side, the action itself is secured and allows the adoption of biometrics in other fields as people are getting more and more used. Facial, fingerprint, voice or iris are the main forms of biometrics in a daily basis deployment.

78% of global consumers have tried some form of biometric authentication.

If it’s impressive that 78% of global consumers have already tried some sort of biometric authentication, most of these users, 74%,  see the technology as a positive game changing which facilitates everyday lives.

63% of them have tried fingerprints

25% of them have tried facial biometrics

20% have used iris recognition

• Convenience is better: no more PIN

The fear of identity theft was number 1 answer of global customers, 37% said that it would turn them off from using biometric technology. But the technology convenience would step ahead this feeling of fear. Instead of using a PIN for credit card, customers said it’s safer and more comfortable to store biometric data directly on their cards.

You will never forget your fingerprint.

Three major interests of consumers are checked by biometric technology: Security, convenience and privacy.

61% of global consumers have an average of more than 10 transactions a month using payment cards at physical stores/ merchants. We can consider that most part of them surpass 30 transactions. For these consumers, forgetting their card PIN is similar to a nightmare. In the last 18 months, 54% of global consumers have forgotten  their PIN code, to avoid this headache, 82% said they would replace normal PIN by biometric authentication while using credit cards.

One of the big advantages of biometric authentication is the unlimited ceiling for contactless payments, beyond the security and convenience it can offer. 72% of customers would accept a biometric card offering the three major concerns.

IDEMIA is on top of this technology and has been developing the FCODE card, which has an integrated fingerprint sensor. This fingerprint sensor allows a rapid verification of the biometric data stored in the card and the fingerprint presented when a contactless transaction happens. IDEMIA doesn’t store the biometric data or any information, it’s all stored in the credit card. Each consumer can handle his data with simple and easy enrolment solution.

82% of consumers worldwide are prepared to use fingerprint scan instead of classic pin

Other areas are already applying  biometric technology in order to simplify everyday tasks.

• More than just payment cards

The biometric technology deployment continues in a global scale and consumers start realizing how beneficial it is to use. For example, 43% of global consumers would use a biometric card for a building access and 32% want the technology integrated to transportation pass.

43% of global consumers would like to use a biometric card to gain access to a secured building.

The future of these cards looks very promising, indeed – and we’re proud to be a part of it.

Find out more information on www.idemia.com